Conversations with the next generation about philanthropy shouldn’t be a one-way street. It’s important to encourage your children and grandchildren to ask questions, get involved, and express their own ideas about what philanthropy means to them.
While next-generation family members often have a natural interest in the family’s charitable endeavors, ensuring the family’s philanthropic legacy is maintained and strengthened across multiple generations requires a thoughtful approach to engaging younger generations. We examine best practices for families to involve the next generation in philanthropy and how to lead charitable activities.