Equity Research
William Blair research analyst Sharon Zackfia was quoted broadly, including by the BBC, on the impact of Starbucks naming a new CEO to stabilize revenue.
“While we cannot help but be more optimistic on today’s news, we suspect the path to recapturing lost sales will be less linear than it was at Chipotle, which did not face boycott pressures, perceived value questions, or material speed of service issues,” Zackfia wrote in her note to investors that was cited by the publication.
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